About Atlas FLX


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Atlas FLX is a free, volunteer-run fan site dedicated to exploring the Finger Lakes wine region. We're not affiliated with any wineries, wine trails, or marketing organizations; just people who are deeply passionate about the area and its wines.

Paul and Jenn launched the site in 2024 after years of visiting Finger Lakes wineries and helping friends plan trips using custom maps, detailed notes, and shared recommendations. They saw how often others struggled to find comprehensive, unbiased information — most resources focus on a single lake or only include wineries that pay to be listed.

Atlas FLX was created to fill that gap. Our goal is to offer a full, inclusive view of the region. That means covering all 11 lakes, spotlighting underrepresented wineries, and answering the questions that really matter when planning a wine trip.

We provide:

Love Finger Lakes wine and enjoy sharing what you find? We’re looking for contributors! If you're passionate, detail-oriented, and want to help others plan memorable wine trips, apply to be a website contributor.

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